Articles

By Wayne Maillet

Franchise Articles

As a noted author, Wayne Maillet is often sought after to write articles for various franchise magazines.

Building your franchise support team

Franchising is a proven business model for expansion when done well. However, when executed poorly, the results can be costly. A few real examples: A...

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Understanding Franchise Advertising Fees

In most franchise systems the franchisee is required to contribute a certain amount of money, called the advertising fee, for regional and/ or...

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Master Franchisee

Within franchising there are a variety of different growth formats used by franchisors. It provides different opportunities for a prospective...

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Franchise Fee Fundamentals

Franchise fees are typically paid for the use of the brand and the operating system. There is usually a one time initial franchise fee as well as an...

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How can a franchise consultant assist me?

Reviewing franchise opportunities can take a lot of time and you may be exposed to things that you are not familiar with, such as reviewing and...

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Understanding Franchise Royalties

Most franchises require the franchisee to pay a royalty for the right to use the franchisor’s trade-marks and operating system. It is the...

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Introduction to Franchising

Definition of a Franchise Franchising is a business relationship where a franchisor (a company or individual who owns the franchise system) grants a...

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Franchising Demystified

For more helpful tips and valuable guidance on franchising, check out Wayne’s book Franchising Demystified.